Sunderland AFC is pleased to announce a strategic agreement with Driblab, one of the world’s leading football data analytics consultancies. This agreement will allow the club’s coaching staff and scouting department to benefit from the innovative tools, reports, and technological products developed by Driblab to reinforce and optimize decision-making both on and off the pitch.
With a presence in over 25 countries, Driblab has positioned itself as a leader in the use of advanced analytics in football, working with top-tier teams, federations, and player representation agencies. Thanks to its experience and deep knowledge in data analysis, Driblab provides its partners with a competitive advantage in the process of talent identification and evaluation.
This collaboration will grant Sunderland access to a range of tools and platforms designed to cover various areas of performance and scouting analysis. Through this agreement, Sunderland strengthens its commitment to leveraging high-level technology and data to maximize its sporting performance and enhance its long-term project. The combination of the club’s coaching staff’s expertise with Driblab’s deep insights and solutions will enable Sunderland to tackle the challenges of modern football with greater precision and efficiency.
SAFC’s Head of Recruitment, Stuart Harvey, said: “We are pleased to welcome Driblab as a valuable addition to our group of data providers. Their modelling tools assist us in identifying players and allow us to conduct a thorough analytical process, which reinforces our decision-making. We appreciate their support and look forward to continuing this collaboration.”
Connor Venus, Driblab’s Head of UK Sales, stated: “We are proud to work with a club with such a rich history and ambition as Sunderland. Our mission is to help them make more informed decisions and improve their chances of success across all areas.”
