Scouting beyond the second divisions: on-demand data and coverage

Category: Team Analysis

Four of Driblab's last eight clients are in the lower to second divisions. This is how we help clubs all over the world with data and scouting.


To make data become a reliable and secure ally for any sports management need, whether it’s for a sports director, president, coaching staff, scouting department, or representation agency, it has to offer the greatest number of options and services, covering all the areas and tasks that make up the day-to-day operations of a football club: player search and replacement, football profiles, decision-making consulting, pre and post-match analysis, and player placement. Every task that any technical profile of a club or agency faces must have a tool that supports their work.

In this sense, four of the last eight clients signed by Driblab belong to football contexts lower than the top two divisions in Europe. The latest one, a club belonging to the 2nd RFEF, which would be the fourth division in Spain. Two of them, Deportivo de la Coruña and Real Murcia (both in the RFEF, the third division in Spain), have been able to access personalized coverage, with services tailored to their search plan and current competitive moment.

Having such extensive coverage allows focusing on the precise and adjusted competitive context of a club whose scope and search profile are very focused on nearby and specific environments with which to compare players, carry out very specific searches in very specific leagues, and be able to flexibilize and personalize the scope of your data. In exchange for broader coverage, you can reduce it and make it deeper. However, if we broaden the panorama, we will confirm that, in comparison, a fourth division in Spain can become the elite of world football if we understand that this sport, in many places, is an area not reached by advanced data. What are the chances of reaching places where there is not only no data coverage but also no television coverage?

Last December, we announced the launch of a service designed to cover that need. If the offer, that is, the coverage offered by data providers, does not reach places where the cost or interest is not there, it is possible that these can be generated upon individual demand from a team whose league is not yet as professionalized as it could be. During this period, a top-level European club found it interesting to bet on an on-demand data service for its youth categories, to which we already provide service. An on-demand service to record their competition matches, upload them to the analysis platform, and obtain all the data, metrics, reports, and visualizations within hours.

The potential of this possibility complements or directly activates a data service of the same scope, coverage, and functionalities as that of a Champions League final, reducing the cost that would imply paying a provider with broad coverage. In many countries, starting from the second division, data coverage is incomplete. The television capacity and autonomy of the federation or league itself are often interrupted, but not the capacity of clubs or academies whose analysts do record the matches for subsequent analysis, accessing a direct, constant, and agile database. In this way, any club in the world can develop a data analysis department suitable for its needs and potential, thus denying the impossibility of analyzing players more objectively.

Founded in 2017 as a consultancy, Driblab has driven innovation through data in all aspects of professional football. Thanks to a transversal model, its database collects and models statistics in all directions. From converting matches and videos into bespoke data for training academies to developing cutting-edge technology, helping clubs, federations and representative agencies in talent scouting and transfer markets. Driblab’s smart data is used by clubs all over the world, with success stories such as Dinamo Zagreb, Real Betis and Girondins Bordeaux among others. Here you can find out more about how we work and what we offer.

Autor: Alejandro Arroyo
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Información corporativa

Somos una empresa con sede en Madrid fundada en 2017 por Salvador Carmona y Cristian Coré Ramiro. Desde nuestros inicios nuestro trabajo se ha centrado en el análisis estadístico de datos para ayudar a los clubes en la planificación deportiva. Somos una consultora big data que ofrece servicios personalizados para cada cliente y defiende un modelo de gestión mixto y una comunicación constante para acompañar el día a día de las instituciones. Nuestro punto fuerte es la más amplia cobertura disponible en número de torneos profesionales y juveniles. Para más detalles, póngase en contacto con nosotros.

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