On November 24 we were part of the biggest event in the football industry, take a look at the best moments of the panel we shared with Juan Carlos Rodriguez, President of Univision Sports, Victor Orta, sports director of Leeds United, and Ilhan Gundogan from Kin Partners.
During the last World Football Summit, our CEO, Salvador Carmona, shared the screen with renowned professionals from the football industry to discuss the ‘Growing importance of data in sports’, as the panel was called. Throughout the session, we were able to discover some interesting points of views and opinions, one of the highlights was Victor Orta explanation on how Leeds United approach data for recruitment: “The important is not the information, the important is to try to convert that information in knowledge. We use that data to create patterns that match our style of play to identify players“.
One of the topics in which Driblab expanded was the solutions we offer to different kind of clients: “For media sources we bring content and sophistication to the table, that brings engagement and engagement brings money” said Salvador Carmona. When questioned about the benefits for agencies and clubs, Carmona declared that “the players we advised in the 2018/19 transfer window increased their market value by 29%. We are beating the market by 5X -because rest of signings of players when Driblab was not involved only increased their value a 6%”.
Regarding the challenges that implies to develop to the data culture, Juan Carlos Rodriguez acknowledged that “requires also commitment from professionals because it involves everyone in the club, it’s a very interesting challenge what lies ahead”.
As our CEO said: “Data gives you the opportunity to get the best of the best, ahead of the market” and that we can all agree.
We are Driblab, a consultancy specialized in the statistical analysis of players and teams; our work is focused on advising and minimizing risk in professional football decision-making in areas related to talent detection and footballer evaluations. Our database has more than 150,000 players from more than 140 competitions, covering information from all over the world. Here you can learn more about how we work and what we offer.
